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研究生:尤勝平
研究生(外文):YU SHENG-PING
論文名稱:大陸投資對於臺灣保險企業獲利影響的研究
論文名稱(外文):A Study on the Impact of Mainland China Investment on Taiwan 's Insurance Enterprises' Profitability
指導教授:周林毅周林毅引用關係洪明欽洪明欽引用關係
指導教授(外文):Chou LIN-YHIHung MING-CHIN
口試委員:周林毅洪明欽林忠機沈大白郝充仁
口試日期:2017-05-31
學位類別:碩士
校院名稱:東吳大學
系所名稱:財務工程與精算數學系
學門:數學及統計學門
學類:其他數學及統計學類
論文種類:學術論文
論文出版年:2017
畢業學年度:105
語文別:中文
論文頁數:28
中文關鍵詞:臺資保險公司參股合資獲利
外文關鍵詞:Taiwan Insurance CompaniesParticipation operatingJoint venture operatingProfitability
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本研究主要探討臺灣保險公司在中國大陸的不同投資策略,對於公司的獲利是否有所影響。過去由於法規限制,臺灣的保險公司並不能赴大陸設立辦事處及子公司或獨立公司。然隨著臺灣法規的鬆綁、大陸保險市場的開放及市場規模與潛力發展,為臺灣保險公司赴大陸投資提供了很大的誘因。過去缺少臺灣保險公司在大陸投資這方面的相關研究及文獻,因此本研究以2009年至2014年6家在中國大陸開業的臺資保險公司資料為研究樣本,檢視各公司的投資策略,對於獲利的影響。實證顯示,臺灣保險公司在大陸若是採用合資保險公司型態,則風險承擔水準較高;若是參股保險公司型態,則能達到降低風險增加獲利能力的目標。
This study focuses on the different investment strategies of Taiwan insurers in Mainland China, which has an impact on the company's profitability. In the past, Taiwan's insurers were unable to set up offices and subsidiaries or independent companies on the Mainland China due to regulatory restrictions. With the loosening of Taiwan's laws and regulations, the insurance market size and potential development in Mainland China provides a great incentive for the Taiwan insurance companies. In the past, there was a lack of research and literature on the investment of Taiwan insurers in the Mainland China. Therefore, this study examines the investment strategies of the six companies in Mainland China from 2009 to 2014. Demonstration shows that if the type of joint venture operating, the risk level is higher; if the type of participation, that could reduce the risk and increase the chance of profitability.
摘要.....................................................................................................................i
Abstract.............................................................................................................ii
目錄...................................................................................................................iii
表目錄................................................................................................................iv
第一章 緒論.....................................................................................................1
第二章 文獻探討.............................................................................................3
第三章 研究背景.............................................................................................4
第四章 研究設計...........................................................................................10
第五章 實證資料分析...................................................................................13
第六章 結論與建議.......................................................................................25

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[2] Chou Lin-Yhi and Shin-Herng Michelle Chu,(2008).The effect of capital requirement policies on X-efficiency and profitability: the case of Taiwan life insurance industry, The empirical economics letters,7(3),1-14,
[3] Hao J.C. and Lin-Yhi Chou (2006). A Study on the impact of Merger Policy and Regulation: Minimum Capital Requirement and its Effect on life insurance industry, Journal of Insurance and Risk Management 4 (8), 1-14.
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[8]Lai,G. C.,&Limpaphayom,P. (2003). Organizational structure and performance: evidence from the nonlife insurance industry in Japan, Journal of Risk and Insurance, 70(4),735-757.
[9]Lai G C., Lin-Yhi Chou,Lih Ru Chen.(2015) .The Impact of Organizational Structure and Business Strategy onPerformance and Risk-Taking Behaviorin Insurance Industry. Applied Finance and Accounting Vol. 1, No. 2, 107-128.
[10]Lamm-Tennant, J.,&Starks,L. (1993). Stock versus mutual ownership structures: the risk implications, Journal of Business, 66(1),29-46.
[11]Pagno M., F. Panetta, and L. Zingles (1998). Why do companies go public? An empirical analysis. The Journal of Finance 72 (1), 27-64.
[12]郝充仁與周林毅,「台灣地區人壽保險業經營績效因素分析之研究」,保險專刊,19卷1期(民92年04月04日)。
[13]Why do companies go public? An empirical study of Taiwan’ s banking and insurance industries.逢甲大學商學研究所博士論文,商學研究所博士論文,2009年6月30日。
[14]周林毅,財務管理,五南圖書股份有限公司,2005年2月初版。
[15]陳瑞、周林毅,風險評估與決策管理,五南圖書股份有限公司,2007年3月初版。

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