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研究生:ADRIAN IRNANDA PRATAMA 阿德里安
研究生(外文):ADRIAN IRNANDA PRATAMA
論文名稱:漸進與激進擴張?國際化進程模型(烏普薩拉與非烏普薩拉模型)與台灣上市公司的業績表現
論文名稱(外文):Incremental or Radical International Empirical study on Uppsala & Non-Uppsala model of Taiwanese listed firms
指導教授:潘偉華潘偉華引用關係
指導教授(外文):WEI-HWA PAN
口試委員:陳志遠林美蘭
口試委員(外文):CHEN, CHIN-YUANLIN, MEI-LAN
口試日期:2018-07-12
學位類別:碩士
校院名稱:國立雲林科技大學
系所名稱:企業管理系
學門:商業及管理學門
學類:企業管理學類
論文種類:學術論文
論文出版年:2018
畢業學年度:106
語文別:英文
論文頁數:91
中文關鍵詞:國際化產品多樣化國際化過程模型烏普薩拉非烏普薩拉企業績效
外文關鍵詞:InternationalizationProduct diversificationInternationalization process modelUppsalaNon – UppsalaFirm performance
相關次數:
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  • 下載下載:42
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摘要

本研究考察了國際化過程模型(烏普薩拉與非烏普薩拉),國際化程度和產品多元化程度對台商上市公司業績的影響。該模型的基本概念實際上與國際業務的地理位置有關。本研究應用廣義最小二乘法(GLS)和多級線性模型(MLM)的面板數據回歸來測試2000年至2016年18個不同行業的6266觀測樣本。分析顯示國際化程度與企業績效之間存在正相關關係,以及產品多樣化程度與企業績效之間的正相關關係。兩種模型中國際化過程模型與國際化程度之間的相互作用是顯著的,並且呈倒Ĵ形(烏普薩拉模型),而Ĵ形(非烏普薩拉模型)。此外,國際化過程與產品多樣化之間的相互作用在模型中都很重要,並說明了曲線Ĵ形(烏普薩拉模型)和倒Ĵ形(非烏普薩拉模型)。
關鍵詞:國際化,產品多樣化,國際化過程模型,烏普薩拉,非烏普薩拉,企業績效。

ABSTRACT
This study examine the relationship between internationalization process model (Uppsala and Non-Uppsala), degree of internationalization and degree of product diversification on firm performance of Taiwanese listed firms. The underlying concept of this model actually is related to the geographical of doing business internationally. This study applies panel data regression of Generalized Least Square (GLS) and Multilevel Linear Model (MLM) to test on the sample of 6266 observation in 18 different industries dated from 2000 to 2016. The analysis shows positive relationship between degree of internationalization and firm performance, and positive relationship between degree of product diversification and firm performance. The interaction between internationalization process model and degree of internationalization in both model is significant and illustrated inverted J-shaped (Uppsala Model), while J-shaped (Non-Uppsala Model). Moreover, the interaction between internationalization process and product diversification is significant in both model and illustrate curve J-shaped (Uppsala Model) and inverted J-shaped (Non-Uppsala Model).
Keywords: Internationalization, Product diversification, Internationalization process model, Uppsala, Non – Uppsala, firm performance.
Contents

摘要 …………………………………………………………………….. i
Abstract ……………………………………………………………………. ii
Acknowledgements ………………………………………………………………………… iii
Table of Contents………………………………………………………………………………... v
List of Figures………………………………………………………………………… viii
List of Tables…………………………………………………………………………. ix
Chapter one: Introduction………………………………………………………….. 1
1.1. Research Background and Motivation………………………………………. 1
1.2. Research Question…………………………………………………………… 2
Chapter Two – Theoretical Background & Hypothesis Development…………… 4
2.1. Internationalization and Performance………………………………………… 4
2.2. Product Diversification and Performance……………………………………. 6
2.3. The Uppsala Model theory………………………………………………….... 9
2.3.1. The Basic mechanism of Internationalization Process
of Uppsala Model……………………………………………….…….. 11
2.4. International expansion (Springboard perspective)………………………….. 14
2.4.1. International springboard: strategies and activities…………………….. 17
2.5. Foreign Direct Investment (FDI): Ownership, Location,
and Internationalization (OLI) Framework……………………………………. 19
2.6. Rethinking Distance and Foreignness………………………………………. 20
2.7. Comparing overarching overviews of the proposed model…………………. 23
2.8. Geographic diversification and Product diversification…………………….. 24
Chapter Three – Methodology……………………………………………………….. 28
3.1. Research Framework……………………………………………………….. 28
3.2. Data Collection & Description……………………………………………… 30
3.3. Research Method……………………………………………………………. 30
3.4. Measurement………………………………………………………………… 32
3.4.1 Dependent Variable…………………………………………………. 32
3.4.2 Independent Variables………………………………………………. 33
3.4.3 Internationalization Process Model (Moderator variables)…………. 34
3.4.4 Control Variables……………………………………………………. 35
3.5 Data Description……………………………………………………………. 38
3.6 Heteroscedasticity Analysis: Breusch-Pagan/Cook-Weisberg Test………… 41
3.7 Autoregressive Analysis: Unit Root Test…………………………………… 42
3.8 Autocorrelation Analysis: Wooldridge Test………………………………… 42

Chapter Four – Result……………………………………………………………… 43
4.1. Result of Panel Regression of Generalized Least Square (GLS)……………. 43
4.2. Result of Multilevel Linear Model (MLM)………………………………… 51
4.3. Result of Hypothesis Test………………………………………………….. 56
Chapter Five – Conclusion……………………………………………………. 57
5.1. Internationalization and firm performance ………………………………… 57
5.2. Product diversification and firm performance …………………………….. 58
5.3. Interaction between internationalization process model
and degree of internationalization on firm performance…………………… 59
5.4. Interaction between internationalization process model
and degree of product diversification on firm performance………………… 60

5.5. The relationship between the degree of internationalization and
performance by industry…………………………………………………….. 61
5.6. The relationship between the degree of product diversification and
Performance by industry ………………………………………………......... 62

5.7. Managerial Implication……………………………………………………. 62
5.8. Limitation & Suggestion for Future Research…………………………….. 64
References…………………………………………………………………………… 66
Appendices…………………………………………………………………………… 75
Appendix 1: The coefficients of correlation VIF (variance inflation factor) ………. 75
Appendix 2 Heteroscedasticity Analysis: Breusch-Pagan/Cook-Weisberg Test….… 76

Appendix 3 Autoregressive Analysis: Unit Root Test………………………………. 77
Appendix 4 Autocorrelation: Wooldridge Test……………………………… 80
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