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研究生:羅柏特
研究生(外文):ROBERTO ANDRES ALCIVAR ESPIN
論文名稱:農業供應鏈的價值創造觀點
論文名稱(外文):The Value Creation Perspectives of Agricultural Supply Chain
指導教授:雷立芬雷立芬引用關係
指導教授(外文):Li-Fen Lei
口試委員:官俊荣杨丰安
口試委員(外文):Jerome GeaunFeng-An Yang
口試日期:2019-06-21
學位類別:碩士
校院名稱:國立臺灣大學
系所名稱:農業經濟學研究所
學門:農業科學學門
學類:農業經濟及推廣學類
論文種類:學術論文
論文出版年:2019
畢業學年度:107
語文別:英文
論文頁數:79
中文關鍵詞:價值鏈商業生態系統農產品供應鏈價值觀點產品主導邏輯服務主導邏輯
DOI:10.6342/NTU201901159
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This research addresses the concept of value creation perspectives from different models and theories such as the value chain model, the supply chain theory, the ecosystem theory, and the service-dominant logic metatheory. The analysis of different value creation perspectives is defined using the current theory under goods-dominant logic and service-dominant logic. For validation, a case of banana sold in Taiwanese convenience stores is analyzed and derived in behavioral and structural propositions. Finally, the ten propositions have been applied to build the supply chain of tree tomato (Solanum betaceum) in Ecuador. The ten propositions as presented as follows: (1) The actors give a different meaning to value. (2) Value is visible by the actors-to-actors relationship. (3) Value is enhanced by internal and external coordination mechanisms. (4) Value is dynamic and subject to volume variation. (5) Value is the consequence of resources used in the ecosystem by the actors’ interactions. (6) The value chain is the basic unit for value cocreation. (7) The supply chain is integrated by different actors that contribute directly or indirectly to the cocreation of value. (8) The supply chain is an element of an agribusiness ecosystem. (9) The value system is a complex arrangement of actors. (10) A value system acts under an agribusiness ecosystem. This research is significant because it is the first time that the ideas of value from goods-dominant logic and service-dominant logic are unified in a framework. This framework can be applied to analyze value perspectives in agribusiness.
Acknowledgments i
Abstract ii
List of Figures iv
List of Tables vi
Chapter 1 Introduction 1
1.1 Research Background and Motivation 1
1.2 Research Objectives 2
Chapter 2 Literature Review 5
2.1 Value Chain and Agricultural Value Chain 5
2.2 Supply Chain and Agricultural Supply Chain 9
2.3 Business Ecosystem 13
2.4 Goods-Dominant Logic 16
2.5 Service-Dominant Logic 17
Chapter 3 An Empirical Investigation on Value Creation 20
3.1 Value Creation Perspectives 20
3.2 Case Study 33
3.3 Propositions for Value Creation Perspectives 53
Chapter 4 The Application of Propositions 61
4.1 Introduction of Tree Tomato in Ecuador 61
4.2 Value Creation Perspectives of Tree Tomato 64
Chapter 5 Conclusions 70
References 74
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