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研究生:王聖芬
研究生(外文):WANG,SHENG-FEN
論文名稱:時尚模特身體意象與飲食行為之探討
論文名稱(外文):Study of Fashion Models Body Image and Eating Behaviors
指導教授:黄世浩林俊茂林俊茂引用關係
指導教授(外文):Huang,Shih-HaoLin,Chun-Mao
口試委員:謝榮鴻陳建中林俊茂黄世浩
口試委員(外文):Hsieh,Rong-HongChen,Chien-ChungLin,Chun-MaoHuang,Shih-Hao
口試日期:2019-07-29
學位類別:碩士
校院名稱:台北海洋科技大學
系所名稱:食品科技與行銷系碩士班
學門:農業科學學門
學類:食品科學類
論文種類:學術論文
論文出版年:2019
畢業學年度:107
語文別:中文
論文頁數:125
中文關鍵詞:模特時尚模特身體意象飲食行為飲食異常身體質量指數
外文關鍵詞:fashion modelsbody imageeating behaviorseating disorderBMI
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本研究以臺灣北部曾簽訂經紀合約之模特為研究對象,緃向探討不同年資階段其身體意象的變化及性別不同與身體意象的差異,並瞭解模特飲食行為趨向,進一步探討是否具飲食異常傾向之風險。本研究共取得自填問卷樣本160份及訪談樣本37人,問卷包含個人因素、社會因素、MBSQR、EAT-26、飲食行為等量表進行評估。問卷結果發現73位男性模特有72位正常體重,平均BMI為21.6;87位女性模特有73位體重過輕,平均BMI為17.7。女性模特的體位呈現過輕,占比81.6%。問卷結果顯示女性趨向減輕體重與男性趨向增加體重呈對比結果。自覺體型與實際體型的結果發現,83.9%的女性高估體重,30.1%的男性低估體重,結果顯示性別不同在自覺體型與實際體型認知具顯著差異。不同年資階段其身體意象的變化結果顯示,年資未滿3年的模特身體意象得分最低,年資滿10年以上的模特身體意象得分最高,表示身體意象會隨著年資增加,且不同年資階段的身體意象具顯著差異;性別不同與身體意象的差異結果顯示女性模特之身體意象總分高於男性模特;性別不同在外表取向的差異結果顯示男性較女性對身體各部位滿意度高,此結果與訪談結果相同;女性較男性重視外表,並具顯著差異。不同年資階段模特的飲食行為趨向結果不具顯著變化。其中模特在營養均衡表現普通,五穀根莖類食物的攝取尚算足夠,乳製相關產品的攝取量偏向於不足。飲食控制能力傾向不佳,常用吃來慶祝或奬勵自己,用餐時間不固定,經常無法在正常三餐的時間用餐,對熱量攝取技巧較不重視。本研究有19人具有飲食異常傾向,但不構成模特為飲食異常高風險群體。自覺體型與飲食異常傾向具顯著關係,其中自覺太重之模特,佔飲食異常傾向百分比最高。深入訪談結果發現,男性注重運動健身來維持體型,運動執行力佳;女性則以飲食方式做為維持體型之優先考量。大眾傳播媒體對身體意象及飲食行為皆具有顯著正向影響,建議模特建立正向的身體意象,養成良好的飲食行為,藉由媒體曝光的公眾示範,進而影響大眾對美的認知與良好行為導引;建議模特經紀公司不單只要求體重數字,定期給予模特適當健康飲食資訊及體適能課程,鼓勵接納多元的審美觀,同時擁有健康正確的身體意象。
This study looks into the changes in body image of professional fashion models in Northern Taiwan, taking into account age and gender. We also investigate models’ dietary tendencies, and whether they are at risk of suffering from an eating disorder. A sample of 160 self-administered questionnaires and 37 interviews were obtained. The questionnaires show that 72 out of 73 male models are within the normal weight range, with an average BMI of 21.6; while 73 out of 87 female models are underweight, with an average BMI of 17.7. There are 81.6% of professional fashion models were found to be underweight. The results of the questionnaire show that female models tended to lose weight, while male models tended to gain it. The results show that 30.1% male models underestimate their weight, while 83.9% female models overestimate their weight, revealing a gender-based deviation between self-perceived and actual body weight. A correlation is shown between a higher body image score and seniority, as models under three years have the lowest body image scores, while models with over ten years of experience have the highest body image scores. While comparing genders, female models’ body image scores were higher than their male counterparts. However, male models were more satisfied with their body satisfaction than female models, which met our interviews. Female models placed more value on appearance than male models. Dietary tendencies and seniority seem to be unrelated. Models had an average nutrition intake, consuming enough grains and root vegetables, but somewhat lacking in dairy products. Models showed poor eating tendencies, such as using food to celebrate or reward themselves. The dining time is not fixed, and they usually eat beyond the time for three meals, and do not emphasize techniques of Calorie intake. In this study, 19 models showed disordered eating, but models are not a high risk group for eating disorders. Self-perceived body weight is highly correlated with eating disorders, as those who overestimated their weight accounted tended to suffer from disordered eating. In-depth interviews found that male models tended to exercise to maintain their figure, while female models tended to diet in order to keep in shape. In this study, social media has been shown to have a positive influence in both body image and eating behaviors in models. It is recommended for models to build up a positive body image, and develop proper eating behaviors, and then influence the public perception of beauty and healthy eating behaviors through social media. It is also recommended that model agencies should not only look at body weight. They should also offer models healthy eating information and appropriate fitness courses, encouraging acceptance for all body types and promoting a healthy body image.
第一章 緒論 1
第一節 研究動機與重要性 1
第二節 研究目的 3
第三節 研究問題 3
第四節 名詞詮釋與界定 3
第二章 文獻回顧 6
第一節 模特定義 6
第二節 身體意象 11
第三節 飲食行為 16
第四節 身體意象與飲食行為相關研究 24
第五節 研究假設 26
第三章 研究方法 27
第一節 研究架構 27
第二節 研究對象 28
第三節 研究工具 29
第四節 實施的程序及步驟 36
第五節 資料處理與分析 38
第四章 研究結果與討論 40
第一節 模特背景變項之現況分析 40
第二節 模特身體意象與飲食行為之現況分析 53
第三節 模特背景變項與身體意象之關係 69
第四節 模特背景變項與飲食行為之關係 73
第五節 模特背景變項與身體意象與飲食行為之影響分析 77
第六節 質性研究與量化結果對照資料 83
第五章 結論與建議 99
第一節 結論 99
第二節 研究限制 101
第三節 建議 102
參考文獻 103
附錄一 TUM-IRB免同意書中英文通過證明函 113
附錄二 一對一深入訪談大綱 115


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