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研究生:劉貝佳
研究生(外文):Rebeka SuryaPuspita
論文名稱:企業如何透過開放式創新提高企業社會責任的表現?
論文名稱(外文):How Can Companies Improve Their Corporate Social Responsibility Performance Through Open Innovation?
指導教授:許經明許經明引用關係
指導教授(外文):Jing-Ming Shiu
學位類別:碩士
校院名稱:國立成功大學
系所名稱:企業管理學系
學門:商業及管理學門
學類:企業管理學類
論文種類:學術論文
論文出版年:2020
畢業學年度:108
語文別:英文
論文頁數:44
外文關鍵詞:corporate social responsibilityopen innovationrevealingcooperation
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  • 點閱點閱:24
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CSR refers to a concept whereby companies integrate social and environmental concerns in their business operations (Gabriele Arnold, 2011). Commercial partners’ environmental problem-solving motivation is one of the social enterprise’s success parameters in implementing and improving CSR performance. This paper compares how commercial partners solve the environmental problem when receiving little and much information from social enterprise. This paper also compares how they solve the environmental problem in low and high cooperation with other stores. Two complimentary case studies and survey data from beverage store staff demonstrate the phenomenon of solving environmental problem motivation in high revealing and cooperation more likely than in low revealing and cooperation. Besides, the social enterprise needs to listen to commercial partners’ feedback to make more CSR performance improvements. We find evidence that the feedback given to social enterprise is the result of beverage stores responses to:
(1) the environmental problem awareness of beverage when receiving little and much information, and
(2) the environmental problem-solving togetherness when having low and high cooperation degrees with other stores. We conclude by considering some consequences of too high revealing and too low cooperation that leads to the free-riding issue.
ABSTRACT I
PREFACE II
CONTENTS III
TABLES V
FIGURES VI
Chapter 1 Introduction 1
Chapter 2 Theoretical Perspective 3
2.1 Revealing 7
2.2 Cooperation 10
Chapter 3 Analytical Methodology 13
3.1 Data Collection 13
3.2 Analysis Objects 14
3.2.1 Haoheqi 14
3.2.1.1 Cup Improvements 16
3.2.1.2 System Improvements 17
3.2.2 Commercial Partners 18
Chapter 4 Case Study 21
4.1 Introduction for Revealing and Cooperation 21
4.1.1 Introduction for Revealing 21
4.1.2 Introduction for Cooperation 23
4.1.2.1 Breadth 23
4.1.2.2 Depth 23
4.2 Analysis Result 24
4.2.1 The Motivation to Solve Environmental Problems in Low vs. High Revealing 24
4.2.2 The Motivation to Solve Environmental Problems in Low vs. High Cooperation 26
4.2.3 Feedback 27
Chapter 5 Discussion 28
5.1 Environmental Problem Awareness 29
5.2 Environmental Problem-Solving Motivation 31
5.3 Environmental Problem-Solving Togetherness 32
Chapter 6 Conclusion 33
REFERENCES 36
Appendix 1 Situation Summary 39
Appendix 2 Formal Questionnaire 43
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