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All kinds of non-alcoholic beverages are closely related to people’s life in today’s society, and the level of consumers has gradually improved with the changes of the times. Different families in Taiwan also have different spending powers. In other words, each family will have expenses. Distribution, the person in charge of money is the core of the consumption decision-making of the whole family.
Men and women, young and old, holding a drink has become a matter of fact. The business opportunity of non-alcoholic beverages is a very important topic of discussion in Taiwan. It is important to occupy the position of beverages. Just like this, the beverage market has the possibility of consumption from children to adults. In the baptism of the food safety storm of 2019, families with good or bad spending ability all have their way of "choosing" drinks. This article will use the close relationship between various family groups and consumption of drinks to understand the current situation of non-alcoholic drinks in Taiwan. , the social context of household consumption, pay close attention to the connection between different household expenditures and non-alcoholic beverages, and put forward arguments and market policies based on the data results to facilitate the flourishing of Taiwanese beverages.
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