臺灣博碩士論文加值系統

The purpose of this study is to look into the relationship between fun in the workplace, collective creativity, knowledge sharing, and job performance in the design industry in Vietnam. A sample of 278 people working in the design industry in Vietnam, both Vietnamese and foreigners was used. Respondents filled out an online survey to assess elements of fun in the workplace, collective creativity, knowledge sharing, and job performance. Fun in the workplace was positive and directly related to collective creativity, and collective creativity positively affects job performance. In addition, high knowledge sharing was also likely to make collective creativity and job performance had better relation. This paper offers evidence that a fun working environment leads to higher productivity collective creativity and related to job performance, especially for designers in the design industry.

List of Tables v
List of Figures vii

Chapter 1 INTRODUCTION 1
1.1 Research Question 3
1.2 Research Process 3

Chapter 2 LITERATURE REVIEW 5
2.1 Fun In The Workplace 5
2.2 Collective Creativity 11
2.3 Job Performance 15
2.4 Collective Creativity as a mediator of fun in the workplace and Job Performance 16
2.5 Knowledge Sharing 17
2.6 Conceptual Framework 20

Chapter 3 RESEARCH METHODOLOGY 21
3.1 Research Design 21
3.2 Sampling Design 21
3.3 Data Collection 23
3.4 Measures 23
3.4.1 Fun In The Workplace 23
3.4.2 Collective Creativity 27
3.4.3 Knowledge Sharing 28
3.4.4 Job Performance 29
3.5 Hypotheses and Statistical Method 30

Chapter 4 DATA ANALYSIS AND RESULT 32
4.1 Descriptive Analysis 32
4.1.1 Demographic Description 32
4.1.2 Fun In The Workplace 34
4.1.3 Collective Creativity 36
4.1.4 Knowledge Sharing 37
4.1.5 Job Performance 38
4.2 Test Cronbach’s Alpha 39
4.3 KMO And Barlett’s Test 40
4.3.1 Kaiser-Meyer-Olkin (KMO) Measure Of Sampling Adequacy 40
4.3.2 Barlett’s Test Of Sphericity 40
4.3.3 Total Variance Explained 41
4.4 Correlation Test 42
4.5 Regression Analysis 44
4.5.1 Hierarchical Multiple Regression Analysis 44
4.5.2 Fun In The Workplace Affect Collective Creativity 45
4.5.3 Collective Creativity Affect Job Performance 46
4.6 Mediated Multiple Regression Using Hayes’s Process Macro 47
4.7 Moderated Multiple Regression Using Hayes’s Process Macro 49
4.8 T-test And One-way ANOVA 52

Chapter 5 CONCLUSION AND RECOMMENDATION 56
5.1 Discussion 56
5.2 Practical Implication 58
5.3 Research Limitations and Suggestion for Future Research 61

BIBLIOGRAPHY 62
Appendix: QUESTIONNAIRE (English version) 72
Appendix: QUESTIONNAIRE (Vietnamese version) 81

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