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2020 due to the impact of new crown epidemic, The global new crown epidemic continues for more than 2 years. further accelerated the process of digitization, stimulate fast innovation and unprecedented work, learning and interactive mode. This change is the demand for online shopping to explosive growth, and the electronic business is more important today's economic pulsation. Although the global industry ecological downturn, the industry operations are due to the impact of the epidemic, only the e-commerce market to the contrast, the e-commerce sales in recent years in the breakthroughs. Electronic business is due to the epidemic and rapid development, consumers are also getting used to the online shopping, for the e-commerce and the degree of reliance is also getting higher and higher. After 2021 years, the epidemly trend gradually slow, including Taiwan in the national vaccine rates continue to improve, the world is normalized to normalize the advance. The development of the e-commerce market can be described as a thousand months, in the impact of the epidemic is still continuing to grow, e-commerce in Taiwan's development, from 1995 to the first time in the next sixteen years, the overall market trend is accelerated flourishing, but also relative to the United States and other countries in the field of e-commerce areas are backward, the deepening of its fundamental reasons, in addition to Taiwan's e-commerce market is relatively small, most of the enterprise to perform the real practice of e-commerce and the very common development of the very long-term, the development has been slower. However, Taiwan's e-commerce annual transactions also increased by year, in the emerging business opportunities, many companies are trying to have, entered, or strive to transformation. For long-term, e-commerce is the market that will have put into investment, Taiwan is in the center of the new cultural and new, the Taiwan has a complete abundant, vibrant ecosystem, the technology, culture, business and competitive energy intertwined together, one of the key enterprises in the industry. As the e-commerce fully changed the publishing industry, retail and daily social life people, but also changed the reading and consumption habits, causing traditional entity bookstore restrictions or transformation into a book book shop, this study in the Internet bookstore as an example, attempting to explore the company's competition The initial transformation of e-commerce imports strategies, imports focus on the specialized commodity sales, concentrate on the realistic e-commerce network for the development point. Because of focus, whether operators or customers are easy to understand, but also because of fine enough to make the position more clear. Through the commercial model and SWOT analysis crossed assessment, looking forward to the case of the company's information. In addition to theoretical analysis, the study of the case of the use of quality method, the use of the mode of operation mode to dialycale the operation of the case operations, the actual situation, the way to solve the road and long-term planning.
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