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Bank credit is the main source of income for banks, but at present, the number of financiers is too large, and long-term price competition, resulting in the bank's main income - interest income spread gradually narrowed, so they have increased income outside the industry, such as: fee income, and for the bank to inject the most income of the credit business - land financing, construction financing, because of the control of laws and regulations, the bank tends to be conservative in handling this business, but interest income is a stable source of income, whether there is really no income at all.
This time, based on field cases and case studies, aiming at the current development cases of builders, the land within the urban plan and the land outside the urban plan will be discussed, together with the case of urban renewal and new construction, in order to discuss the niche business from it, so as not to be confused The control of the business is stretched, and the strategy and niche business are identified, and the correct business goals are effectively identified.
Based on the relaxation of the government's policies today, the research on finding out the niche market of bank credit business - "urban renewal" business, aiming at strengthening the commitment of this business, can increase profitability and increase the amount of credit business commitments.
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