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研究生:阮英俊
研究生(外文):Anh-Tuan Nguyen
論文名稱:Innovation Search Map and Service Dominant Logic: An Application to Vietnamese Higher Education
論文名稱(外文):Innovation Search Map and Service Dominant Logic: An Application to Vietnamese Higher Education
指導教授:鄭啟均鄭啟均引用關係
指導教授(外文):ColinC.Cheng
口試委員:許淳蔡顯童謝志宏
口試日期:2010-6-3
學位類別:碩士
校院名稱:元智大學
系所名稱:經營管理碩士班(國際企業學程)
學門:商業及管理學門
學類:企業管理學類
論文種類:學術論文
論文出版年:2010
畢業學年度:98
語文別:英文
論文頁數:63
中文關鍵詞:Vietnamese higher educationinnovation search mapservice-dominant (S-D) logicco-creation
外文關鍵詞:Vietnamese higher educationinnovation search mapservice-dominant (S-D) logicco-creation
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Innovation in education is not merely put education out of the past but more importantly to make it meet the demands of the future. The purpose of this thesis is to find out the challenges of Vietnamese higher education in innovation perspective. This thesis reviews existing literature on innovation search map and service-dominant logic and co-creation. By applying these theories, suggestion for solving the challenges of Vietnamese higher education is mentioned. The findings indicate that Vietnamese higher education has challenge about quality of training and it does not meet with social requirement and teaching methods is passive and monologue. Furthermore, the documents also indicate other issues in higher education that (1) lectures shortage; (2) out of date of programs of higher education and facilities; and (3) inefficient management of education.
Innovation in education is not merely put education out of the past but more importantly to make it meet the demands of the future. The purpose of this thesis is to find out the challenges of Vietnamese higher education in innovation perspective. This thesis reviews existing literature on innovation search map and service-dominant logic and co-creation. By applying these theories, suggestion for solving the challenges of Vietnamese higher education is mentioned. The findings indicate that Vietnamese higher education has challenge about quality of training and it does not meet with social requirement and teaching methods is passive and monologue. Furthermore, the documents also indicate other issues in higher education that (1) lectures shortage; (2) out of date of programs of higher education and facilities; and (3) inefficient management of education.
Table of Contents
Title Page i
Letter of Approval ii
Letter of Authority iii
Abstract in English iv
Acknowledgement v
Table of Contents vi
List of Tables viii
List of Figures ix
INTRODUCTION 1
Vietnamese education reform - Opportunity 2
INNOVATION APPROACHES 4
A map of innovation search space 4
Service-Dominant Logic 6
Co-creation 8
RESEARCH METHODOLOGY 11
Method 11
Case description: Vietnamese Higher Education 11
Unit of analysis 20
Data collection 22
DATA ANALYSIS 24
Flow 1: Data reduction 24
Flow 2: Data Display 25
Flow 3: conclusion drawing/ verification 25
FINDINGS 27
Document finding 27
Interview finding 35
SUGGESTIONS TO CHALLENGES 40
Document suggestions 40
Interview suggestions 42
DISCUSSION AND CONCLUSION 48
Limitation and future research 50
APPENDIX A 52
APPENDIX B 55
REFERENCE 60
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