臺灣博碩士論文加值系統

在環境快速變遷的情況下，企業必須持續創新。以應付新需求與適應新競爭環境。為追求永續發展，企業必須同時維持既有的商業模式，並設計與探索新的商業模式。這將促使企業發展全新的組織結構與管理技巧。因此內部創業便成為現今企業經營的核心議題。然而，過去的文獻甚少重視內部新創事業的產品發展與管理能耐發展歷程，也少觸及新舊事業之間的平衡發展歷程。本研究以核心競爭力、經理人的洞察能力與內部創業理論建構分析架構，以個案分析法驗證此理論架構，提供企業與學術界探討內部創業的新方向。
根據本研究結果顯示，企業應先釐清發展內部創業之策略目的，並以最小可行產品概念尋找可移轉的核心能力。其中，經理人的洞察能力和管理技能是實現核心能力移轉與新事業精確軸轉的關鍵投入。藉此提升新創事業的存活能力。為配合經理人的內部創業行動，引入雙元性組織的概念，可以解決企業在新舊事業資源分配上的衝突和組織運作的問題。

In the unpredictable market, companies have to redesign their business models to cater to customers’ new demand and maintain their competence. Firms also need to explore new business models and find right ways to utilize them. To achieve this goal, firms are propelled to advance their managerial skills and develop new organizational structure. Accordingly, internal entrepreneurship has become the core issue of each firm. However, there are few researches aiming at product development and management development process, and the balanced development between existing and new businesses from internal entrepreneurship perspective. Therefore, this study focuses on firms’ core competence, managerial insights and internal entrepreneurship to construct the research framework. I examine internal entrepreneurship and pivot process by case study to shed light on the distinctive process of corporate venturing.
According to this study, firms should first clarify the strategic objectives of internal entrepreneurship and then use minimum viable product to find their core competence that can be transferred from original businesses to the new ones. Furthermore, senior managers’ professional insights and managerial skills are the key factors to transform a company’s core competence and conduct precise pivot of new ventures. Finally, in order to support the manager’s entrepreneurship, the implementation of ambidextrous organization is able to solve the problems among firms such as conflicts caused by unequal resource allocations and false organizational operations.

封面 i
審定書 ii
授權書 iii
中文摘要 vi
英文摘要 vii
誌謝 ix
目錄 x
表目錄 xi
圖目錄 xii
第一章 緒論 1
第一節 研究動機與目的 1
第二節 各章節內容 2
第二章 文獻回顧 3
第一節 核心資源 3
第二節 資源使用 5
第三節 管理能力 8
第三章 研究方法 10
第一節 個案選擇 10
第二節 手工具產業概況 10
第三節 公司背景 12
第四節 資料蒐集 14
第五節 個案分析方法 15
第四章 研究結果 16
第一節 商業模式 16
第二節 商業模式解析 32
第三節 發展命題 37
第五章 結論 44
第一節 結論 44
第二節 建議 46
第三節 研究限制 46
參考文獻 47
Appendix 49

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