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研究生:林崇逸
研究生(外文):Chung-Yi Lin
論文名稱:幸福與財富:幸福感影響因素之探討
論文名稱(外文):Subjective Well-being and Wealth:A Study on the Factors Affecting the Subjective Well-being
指導教授:郭敏華郭敏華引用關係
指導教授(外文):Min-Hua Kuo
學位類別:碩士
校院名稱:世新大學
系所名稱:財務金融學研究所(含碩專班)
學門:商業及管理學門
學類:財務金融學類
論文種類:學術論文
論文出版年:2007
畢業學年度:95
語文別:中文
論文頁數:114
中文關鍵詞:主觀幸福感快樂支付意願價格人格特質金錢態度所得
外文關鍵詞:subjective well-beinghappinesswillingness to pay(WTP)personality special characteristicmoney attitudeearning
相關次數:
  • 被引用被引用:144
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  • 收藏至我的研究室書目清單書目收藏:17
幸福是人類的追求,幸福到底是什麼?有錢就幸福嗎?除了財富外,還有什麼因素影響著人們的幸福感呢?本文就人口統計變項、人格特質和金錢觀等三方面來探討幸福感。
本研究利用針對台灣民眾進行全國性調查的「幸福與財富調查資料庫」進行實證分析,經統計發現:1.國人平均幸福分數74分;2.家庭為幸福感最主要的成因,其次為健康與財富;同樣地,家庭不睦與健康欠佳為不幸福最重要的原因,再來為社會與政治不安以及錢不夠用,顯示家庭、健康和金錢是決定幸福不幸福的重要因素;3.經組間差異分析後發現,學歷較高、己婚者、所得高、股票持有期間長、所得達到期望、具正面態度、常大笑、具幽默感的人,幸福感較高;4.認為金錢愈重要者其幸福感愈低;5.根據人口統計變項、人格特質變項、金錢觀變項的個別幸福感迴歸模型估計結果顯示:女性、高學歷、高所得、有活力、總是向前看、生活有意義、常大笑、認為金錢較不重要、所得達到期待、所得與期待所得差額較大者明顯較為快樂;6.階層迴歸分析顯示,在人口統計變項的幸福模型中加入人格特質變項與金錢觀變項後,模型的解釋力增加,最後階層的 逹到0.207,其中女性、高學歷、有活力、生活有意義、常大笑、認為金錢較不重要以及所得達到期待者,比較快樂;7.以幸福渴望程度為應變項的迴歸模型顯示,幸福分數低、股票持有期間長的人對幸福愈渴望。簡而言之,影響幸福感的主要因素包括性別、學歷、有活力、生活有意義、常大笑,在財富方面,所得高低應不是關鍵因素,重要的是對所得的期待與對金錢的看法:認為金錢不重要的、以及所得水準達到期待者,較感到幸福。
All humans are after happiness. But what exactly is happiness? Does happiness require only being rich? What factors besides wealth can affect people's feeling of well-being? This article investigates the feeling of well-being according to the statistic population variable, the personality characteristic and money notion.
In our report here, we use “the happiness and wealth nationwide investigation data base” to carry out the evidence based analysis. The result of the statistics is as followed:

1. The average happiness score for the people is 74 units.

2. The most important factor of happiness feeling is family, the next is the health and wealth. Likewise, the most important reasons for unhappiness feeling are inharmonious family and the poor health. The next to them are the society and political phenomenon and the shortage of money. This suggests that the important factors for deciding the happiness are the family, health and wealth.

3. By inter-group variance analysis, we found out that the people are happier if they are higher educated, married, higher income, positive in life, laugh often, have sense of humor, hold long-term stock, and obtain satisfactory income.

4. The more important the people consider about the money, the less happy they are.

5. according to the population statistic variable, the personality characteristic variable and the money notion variable in the vector autoregressive model of happiness feeling, the result of its estimation shows that the people are obviously happier if they are female, high educated, energetic, having high income, having meaningful life, always laughing, considering the money are less important, getting expected salary, having bigger gap of expected salary.

6. The hierarchical regression analysis demonstrates that the model’s explanation power increases if the personality characteristic variable and money notion variable are added, the of last level reaches to 0.207, which means the people are happier if they are female, high educated, energetic, having meaningful life, always laughing, considering the money are less important and getting expected salary.

7. The eagerness of happiness of regression analysis shows that the people who are more eager to get happiness if they have lower score of happiness or they possess the stock for longer period.
目錄
謝辭.........................................................................Ⅰ
中文摘要.....................................................................Ⅱ
英文摘要.....................................................................Ⅲ
目錄.........................................................................Ⅴ
表目錄.......................................................................Ⅶ
圖目錄.......................................................................Ⅹ

第一章 緒論...................................................................1
第一節 研究動機與目的.........................................................1
第二節 研究架構...............................................................2
第三節 名詞界定...............................................................4

第二章 文獻探討...............................................................6
第一節 何謂幸福?.............................................................6
第二節 幸福渴望..............................................................15
第三節 影響幸福感之變數......................................................17

第三章 研究假說與設計........................................................30
第一節 研究假說..............................................................30
第二節 研究設計..............................................................31
第三節 研究方法..............................................................37

第四章 實證結果與分析........................................................41
第一節 樣本結構暨人口統計變數與幸福感之關係................................. 41
第二節 幸福感、快樂和滿意程度之分析暨幸福來源分析............................48
第三節 假設檢定..............................................................56
第四節 迴歸分析..............................................................72

第五章 結論及建議............................................................80
第一節 結論................................................................. 80
第二節 研究限制..............................................................82
第四節 建議..................................................................82
參考文獻.....................................................................83
中文部份.....................................................................83
英文部份.....................................................................87
附錄.........................................................................93
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