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Taiwan is located in tropical and semitropical monsoon climate regions, therefore, the weather is pleasant and suitable to cultivate plants, so Taiwan is called "Flower Kingdom." In the past, at The 2010 Taipei International Flora Exposition, Taiwanese flower industry showed ability of green buildings, arts of floral installations to the world. In addition to conveying the concept of eco-environmental protection, the market value of the flower industry is further enhanced. In the coming The 2018 Taichung World Flora Exposition, Taiwan will once again confidently demonstrate flower industry achievements in these eight years to the international arena.
In this creation research, Document Analysis is used for understanding the current status and trends of the flower industry in Taiwan and the successful experience of The 2010 Taipei International Flora Exposition. From this discussion, the international flower industry activities and regional flower tourism business are explored to compare with their own advantages and future prospects. Besides, ten Taiwanese representative flowers and domestic, international well-known flower artists are selected for deep discussion. Through understanding their creative background and objectives, the ways which artists convert into their flowers creations are further investigated to learn their creative concepts which were useful in this creation research.
On top of that, the development of "Cute Culture" as well as the formation and proportion of adorable characters are also explored in this creation research. In order to clearly express the shapes, colors, postures and lively feeling of the floral characters, the researcher uses the Flat Design style include clean lines and highlight colors as the creative forms. Therefore, with Case Study of the flat design style character, it helps to understand the skills of character pose design and color scheme.
Ten representative flowers from Taiwan which are Camellia, Sunflower, Lily, Azalea, Tung Blossom, Morning Glory, Chrysanthemum, Flame Flower, Moth Orchid, Tulip are chosen for transforming into adorable flora character by this creation research. Extending character family illustration layouts and graphic design are contributive to promote the circulation of flower knowledge and evoke the awareness of respecting the natural environment as well as show the beautiful Taiwanese flowers for publicity.
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